2x D2C Founder
2 bookings across all services

Got one problem holding your brand back? Let's fix it in 20 minutes.
Founders don't always need a long strategy session. Sometimes you're stuck on one thing: a manufacturer decision, a marketing agency, a launch that isn't working, or approvals that are not coming. This is a focused, no-fluff session to get you unstuck fast.
Why me?
I'm a 2x D2C founder. My first brand, Bioexotica (skincare), was acquired, and I'm now building Proto360, a nutraceutical brand in everyday nutrition. I've taken products from idea to shelf twice, across formulation, manufacturing, regulatory approvals, packaging, launch and performance marketing. Before founding, I spent 6.5 years in strategy at Deloitte, Progcap, Viacom18/JioCinema and Etsy.
I've already made most of the expensive mistakes, so you don't have to.
How it works
1. Before the call: Once you book, I'll email you a short form. Tell me the one issue you want solved and a little context on your brand. The more specific you are, the more we'll get done.
2. On the call (20 mins):
If your problem turns out to need more time, we can pick it up offline.