I've spent fifteen years moving between the commercial room, the regulatory room, and the founder's room — often on the same deal. I started on Zomato's founding sales team, then spent six years at American Express India leading strategic partnerships — including the Taj Hotels co-brand card, which delivered ₹160 Cr in incremental fee revenue — and sitting on RBI working groups for one of the more complex regulatory rollouts in Indian payments history. Along the way, I built and exited a venture of my own. Educated at ISB, INSEAD, and Wharton. Today I run Northlight Digital. I write commercial intelligence briefs on companies and markets — fintech, D2C, gaming, or whatever the story happens to be, and advise founders, operators, VCs, and partnerships teams who need an operator's read on their commercial model, distribution strategy, or revenue architecture. Not a framework. A considered answer, grounded in having sat on the other side of the table. If that's what you need, book the session that fits.