I’m a performance marketing consultant with deep experience working on SA360 in agency environments, where I’ve helped teams diagnose and fix structural, measurement, and automation issues that limit performance at scale. I specialise in: SA360 account & portfolio architecture Floodlight and measurement design Smart bidding signal alignment Performance analysis beyond surface-level ROAS My approach is diagnostic and opinionated. I focus on understanding why an account behaves the way it does before suggesting changes — especially in setups where automation, attribution, and scale intersect. Most of my work involves: Reviewing SA360 accounts that have plateaued or become unstable Helping teams redesign structure and measurement for predictable scaling Advising on when to trust automation and when not to intervene These sessions are not beginner tutorials or execution support. They are best suited for marketers who already operate SA360 and want clarity, structure, and stronger decision-making frameworks. If you’re responsible for SA360 performance and want a second, experienced lens on how your account is built and measured, these sessions will be most useful.