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Unveiling the world of pop-up stores

Exploring formats, strategies and impact
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REPLAY _Decoding Retail: A Virtual Retail Tour

$58
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REPLAY _Decoding Retail: Christmas Edition
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REPLAY _Decoding Retail: A Virtual Retail Tour
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REPLAY _Decoding Retail: Cross Pollination
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Video meeting . 15 mins

15 mins video call

Discovery Call
$58
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REPLAY _Decoding Retail: Cross Pollination

$58
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REPLAY _Decoding Retail: Christmas Edition

$64
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Video meeting . 60 mins

1:1 Coaching|Consulting for Retailers & Brands

Build spaces that sell—and stay memorable.
$520
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Ratings and feedback

5/5
11 ratings
11
Testimonials
5/5
I am sending a quick note to say how informative yesterdays Decoding Retail webinar was. Ghalia did an amazing job bringing together industry veterans / experts (such as Richard Honiball, Elisa Servais and Alexandra Betts) to provide insight from multiple perspectives. Thanks again Ghalia to you and the group!
Nick Harbaugh
1st Apr, 2026
5/5
Interesting putting it all into historical and current perspectives, and learning from the insights of experts!
Anonymous
31st Mar, 2026
5/5
Ghalia Boustani’s session on Decoding Retail stood out for its depth and clarity. She approached retail and experiential design through a research-driven, almost scientific lens that felt both fresh and highly relevant. In just one hour, she delivered an impressive amount of insight, all grounded in real customer behavior. I left with a completely new way of thinking about the role of experience in retail.
Sandra Finkelstein
31st Mar, 2026
5/5
What a beautiful session on retail on Xmas carnival across Europe. As always Ghalia’s session are amazing . The experts she brings are class apart . You get to learn a lot . Thank you Ghalia :)
Jiya
22nd Dec, 2025

About me

Ghalia Boustani works as an Expert Manager at Univers Retail in Paris. Ghalia’s retail career took off in the fashion industry. Since 2005, Ghalia has been working closely with fashion brands at retail and management levels. She holds a Ph.D from "École Supérieure des Affaires" in Lebanon and a master's degree from "London College of Fashion, London. Her research and publications cover retail, fashion management and ephemeral retail. Ghalia has international teaching experience, having attended universities and business schools in Beirut, Istanbul, London, and Paris. Since 2011, she has lectured in marketing and retail, taken part of more than 30 conferences and webinars.

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