The Scale Plan: 60-min Deep Dive with Niku Mandal

For accounts that already work and now need to get bigger without the return falling over.

A full hour on: what your current structure can actually carry, which campaigns to retire, which to build, bid strategy and budget steps, tracking and value-based bidding, and the creative and landing-page constraints that will cap you before the ads do.

You leave with a staged plan: what to change in week one, what to prove before any more money goes in, and the budget steps after that. Written up and sent after the call.

This is the method that took a client account from NZ$5,543 a month at 2.9x to its first six-figure month at 3.9x blended. Flat budget until the structure proved itself, then stages. Never one big jump.

Bring the account, your margin, and the number you'd like to be spending in six months.