Vishali is passionate about people management and building networks. Here’s a glimpse into my professional journey, I bring 7 years of experience in Business Intelligence, Digital (Web) Analytics, and Project Management. Domain Expertise: Life Science - American Healthcare Analytics, Credit Risk & Marketing Analytics Roles & Responsibilities: ✔ Analyzed data & analytics specs to develop web analytics dashboards. ✔ Built machine learning models to improve sentiment analysis accuracy. ✔ Analyzing key insights specific to the audience level by leveraging the important KPIs. ✔ Audited analytics tags and validated data flow in Google and Adobe Analytics. ✔ Provided insights to improve web traffic using GEN AI Chatbot. ✔ Offered QA Automation insights using GEN AI to enhance business efficiency. ✔ Identified data gaps and suggested optimal tagging solutions in Adobe Launch. ✔ Managed MarTech implementation and validated personalization techniques. ✔ Designed schema and engineered ETL data loads into SQL Server. ✔ Automated data feeds from SFDC, Adobe, Five9, BoldChat, Marketo, and Outreach. Skills: ★ Business Intelligence, Data Analysis and Viz, Web Analytics (Adobe & Google), MarTech ★Adobe Target (A/B Testing, Audience Testing), Power BI, Jupyter, SQL, RESTful APIs, AWS S3, GEN AI Managerial Roles & Responsibilities: ✔ Led an analytics team of 7 cross-functional analysts and delivered analytics solutions. ✔ Created processes to organize and optimize workflow efficiency. ✔ Led scrum ceremonies, improving delivery time and overall workflow. ✔ Part of Cognizant’s "GENC" talent acquisition panel for early career programs. Skills: ★Project Management, Agile Leadership, Jira, SDR, Talent Acquisition Mentorship Roles & Responsibilities: ✔ Trained 10+ cross-functional analysts in the analytics domain. ✔ Recognized for maintaining a low resource churn rate through effective mentoring. Skills: ★People Management, Process Training Currently seeking full-time opportunities from December 2024 and am authorized to work in the USA. Feel free to connect with me on LinkedIn for queries or to discuss opportunities via InMail or email me at vxr220045@utdallas.edu