As a Digital Marketing Strategist and Team Leader with over 4 years of hands-on experience, I am passionate about driving digital transformation and achieving measurable results. I specialize in global campaign management, marketing automation, and data-driven decision-making to maximize ROI across both paid and organic channels. My experience spans industries including Software Development, EdTech and eCommerce, I am dedicated to building collaborative, high-performing teams and delivering sustainable ROI across both paid and organic channels, ensuring alignment between marketing efforts and broader business objectives. 🔑 Key Skills • Digital Marketing: SEO, SEM, PPC, CRO, Email Marketing, Content Strategy, Social Media Marketing, Lead Generation • Analytics & Data: Google Analytics, Google Ads, Facebook Ads, SQL, Tableau, Power BI, Python, Data Visualization • Tools: HubSpot, ClickFunnels, SEMrush, Ahrefs, SpyFu, WooRank, Hootsuite, Google Ads, Bing Ads, AdRoll • Project Management: Jira, Client Communications, End-to-End Delivery, Campaign Optimization 📈 My Approach I combine creativity with data-driven precision to build effective digital marketing strategies that achieve sustainable growth. I excel in campaign optimization, conversion rate optimization (CRO), and automated marketing systems. By focusing on user behavior, audience segmentation, and conversion funnel analysis, I continuously refine strategies to improve customer acquisition and retention. 💻 Achievements & Results • Led a 15% increase in campaign engagement and achieved a 40%+ YoY revenue growth by optimizing multi-channel campaigns for global clients. • Reduced 30% of campaign management time by implementing automation tools and optimizing workflow systems. • Achieved a 22% increase in website traffic through analytics-driven SEO and content strategies. • Improved conversion rates by 130% through strategic A/B testing, landing page optimization, and dynamic content adjustments. 📚 Technical Expertise & Certifications • PPC Campaigns: Geo-targeting, Negative Keyword Optimization, Campaign Structure Optimization • Analytical Tools: Google Data Studio, Tableau, Power BI, Excel • SEO Expertise: On-Page Optimization, Link Building, Technical SEO, Keyword Research • Email Automation: Constant Contact, Mailchimp, Brevo (formerly Sendinblue) 💬 Let’s Connect I’m eager to collaborate with professionals passionate about transforming digital marketing landscapes. Let’s connect to explore innovative strategies and drive impactful results together!