Core Digital Product Management Skills

Problem Statement → Research → Scope → Build → Test → Optimize

This session covers the end-to-end Product Development Life Cycle, helping you understand how to translate business goals into effective digital solutions. We’ll discuss how to determine whether you’re building something new or optimizing an existing platform to enhance the customer experience.

You’ll gain clarity on how product managers approach:

• Functional Requirements — defining what the product should do
• Non-Functional Requirements — addressing performance, scalability, and security considerations
• Testing Stages — Black Box and White Box Testing
• Key KPIs for Measuring Product Performance — retail and corporate Channel

By the end of the session, you’ll understand how each stage — from problem definition to optimization — fits into a structured product management workflow applied across digital banking and fintech products.

Notes and resource materials will be provided after the session.