𝗘𝗮𝗿𝗹𝘆-𝗦𝘁𝗮𝗴𝗲 𝗚𝗿𝗼𝘄𝘁𝗵 𝗠𝗮𝗿𝗸𝗲𝘁𝗲𝗿 𝗶𝗻 𝗗𝗲𝗲𝗽 𝗧𝗲𝗰𝗵/𝗕𝟮𝗕 𝗦𝗔𝗔𝗦. 𝗝𝗮𝗰𝗸 - 𝗧𝗵𝗲 𝗠𝗮𝘀𝘁𝗲𝗿 𝗼𝗳 𝗔𝗹𝗹 I am a polymath, with diverse background spanning marketing, sales, and product management across B2B categories, I bring a unique blend of skills and experiences to drive business growth. 𝗣𝗿𝗲𝘃𝗶𝗼𝘂𝘀 𝗿𝗼𝗹𝗲𝘀 ### 𝗗𝗶𝗿𝗲𝗰𝘁 𝗦𝗮𝗹𝗲𝘀 & 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 - Cut my teeth in direct selling with : Xerox, Samsung & HCL - Pivoted to product management at Airtel Business ### 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 - As Marketing Head at HSBC's Corporate Banking Division: - Led award-winning Brand and Go-to-Market strategies - Pioneered the implementation of Client Lifecycle Marketing (CLCM) framework, translating theoretical concepts into practical strategies years before it became industry standard ### 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗲𝗱 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 & 𝗦𝗮𝗹𝗲𝘀 - At Economic Times (ET) : - Built business franchise of the ET from ground up - Led sales and marketing teams - Structured complex multi-year deals for branded content, activations, and integrated media solutions ### Cross over role : - Fractional CMO & Consultant - Provided strategic marketing guidance to early stage startups and scaleups Always open for conversations around marketing, marathons & calisthenics.