Worked in top international advertising agencies-JWT and DDB, as well as some of the leading brands like Britannia, Van Heusen, Lifestyle, Himalaya Herbals, Acer to name a few. Bring the best of both - strategic play of large brands, and the nimble, iterative play of digital first brands. Forever embracing of new developments, bringing an open, digital-first and inclusive mindset to business and marketing problems of new age companies. I bring in consumer first, and first principles thinking. Happy to offer perspectives and solutions on business and anything concerning marketing if you're building a consumer brand. Also, for professionals, happy to hear out career challenges and offer POVs besides acting as a sounding board. Beyond work, I play sports (tennis) and do some running regularly. Deep interest in wide genres of music, dabble in some singing too.