• I have 7+ years of experience as a data analyst, proficient in various data analysis tools such as SQL, Tableau reporting, Adobe Analytics, digital analytics, A/B testing, Python, etc. • Proficient in extracting data from various sources, performing complex data analysis, and creating meaningful reports using SQL. • Skilled in creating compelling data visualizations and dashboards using Tableau reporting. • Experienced in tracking, measuring, and analyzing user behavior across various digital channels using Adobe Analytics and other digital analytics tools. • Adept at developing and executing experiments to determine the effectiveness of various business strategies using A/B testing. • Proficient in Python, capable of creating custom scripts and programs to automate data analysis tasks, as well as developing machine learning models to provide predictive insights and recommendations. • Ability to interpret and analyze complex data, creating actionable insights to help drive business growth. • Strong data modeling skills and experience tailoring custom reports and visualizations to meet specific business requirements. • Track record of providing valuable insights and recommendations to help businesses optimize marketing campaigns, product design, user experience, and more. • Proven ability to work collaboratively with internal stakeholders, delivering analytics solutions that impact business decisions.