I've made the expensive mistakes so you don't have to.
53 ratings and 119 bookings across all services
Start with a 15 minute discovery call - ₹999. If we're the right fit, we'll scope the full audit from there.
Most D2C brands look great on a pitch deck.
The real picture lives in the Meta account, the MIS, the RTO numbers, and the margins nobody volunteers upfront.
Before you invest, acquire, or partner - you need someone who's actually built and operated a D2C brand to go in and tell you what they see.
That's what this is.
What we do:
My team goes into the brand across every department that actually matters.
Performance & Paid Media
We audit the Meta account. What's working, what's inflated, what's masking bad unit economics, what happens if you turn the ads off.
Finance & Unit Economics
My finance team reviews the MIS, cash flow, margins, and reconciliation. We flag what looks off and what's being underreported intentionally or not.
Content & Brand Health
We assess the brand's organic presence, content quality, audience trust, and whether the brand has legs beyond paid acquisition.
Overall Business Assessment
A founder-level read on the team, operations, and whether this business is actually what it's being presented as.
What you get:
A clean, structured PDF report delivered within 7 working days. No jargon. No fluff. Just an honest operator-level view of what you're actually looking at.
What we'll need from you:
Access to the brand's Meta Ads account, Shopify backend, and MIS / financial records. This audit only works if we can see the real numbers - not a curated summary.
If you're at a stage where the founder hasn't granted you that access yet, come back when you are. That's usually a signal you're close to serious.
This is for:
Investors writing a cheque into a D2C brand. Founders looking to acquire. Anyone who wants an independent, ground-level view before making a significant financial decision.
This is not for:
Founders looking for validation of their own brand. This is an independent audit - we call it as we see it.
Pricing on request. Delivered in 7 working days.
Limited to 2 audits a month.