As a Product Designer with 6 years of experience across B2B and B2C sectors, I've honed my expertise in travel, consulting, healthcare, and edtech. My passion lies in creating accessible and inclusive digital experiences. My academic foundation includes a Bachelor's in Communication Design and a Master's in both Visual Design and Human-Centered Design and Engineering. I've successfully contributed to impactful projects at leading organizations such as BBDO, Dorling Kindersley, Valuelabs, Samsung, the City of Bellevue, and SafeInsights. I thrive on challenges and am committed to innovative, user-centric solutions that make a real difference. Skills: Design - UX Design • UI Design • Visual Design • Style Guides • Rapid prototyping • Wireframing • Information Architecture • Data Visualization • Design System • User Journey Mapping • Storyboarding • Persona Mapping • Research - User Interviews • Qualitative & Quantitative research • A/B testing • Affinity Mapping • Heuristic Evaluation • Competitive Analysis • Contextual Inquiry • Usability Testing • Eye-Tracking Tools - Adobe Creative Suite (XD, Photoshop, InDesign, Illustrator) • Figma • Miro Board • Javascript • HTML • CSS Feel free to connect with me via email: Vaishaliv.design@gmail.com