With 17 years of experience in content, marketing and digital, I lead a high-performing and fun team at Ramoji Film City, India's largest film studio and entertainment destination. As the Head of Digital, Creative & Brand, I oversee all aspects of creative, social media, and digital for Ramoji and its associated brands, raising the bar on quality, innovation, and engagement. My specialties include entertainment marketing and content creation for all platforms, from ad films and web series to social media and podcasts. I have worked with some of the leading names in the media and entertainment industry, such as The Times Group, Yash Raj Films, Disney, and MTV and startups like Rentomojo & CarDekho, managing end-to-end marketing campaigns, brand strategy, editorial and pop culture. I also hold an Executive Program in Management from Cornell University, with a focus on marketing. I love the internet, live the internet, and enjoy sharing my knowledge and passion with others.