Experienced media buyer with 3+ years of expertise in planning, buying, and optimizing digital media campaigns for social media ads and Google Ads. Skilled at conducting market research, analyzing performance metrics, and adapting strategies to drive ROI. Effective communicator and collaborator with the ability to work independently and as part of a team. Seeking to join a dynamic organization where I can apply my skills and contribute to the growth of the business. Conducted market research and identified optimal media channels for clients - Collaborated with the team to create and implement digital media strategies - Created and managed media buying plans for social media ads and Google Ads. Managed campaigns, optimized bids, and continually evaluated and improved performance. Collaborated with graphic designers, copywriters, and other media producers to deliver high-quality content. Tracked and analyzed campaign performance and adjusted strategies as needed. Maintained up-to-date knowledge of industry trends, advances in technology, and emerging platforms. Developed and maintained relationships with media partners and vendors.