I am a passionate and hard-working professional with penchant for solving consumer problems, building Go to market strategies and scaling up different categories in complex business environments. I am a management graduate from MDI, Gurgaon with engineering from Panjab University, Chandigarh. My recent professional contributions include: • Delivered 1.5x YoY revenue growth in a Rs 10 Bn+ Flipkart Kids Clothing Business by scaling strategic portfolios, executing competitive promotion plan and delivering differentiated customer proposition • Led 15bps+ YoY conversion improvement by end-to-end planning, execution and scale up of optimized Customer Search/Browse journey interventions and objective driven On-site Merchandising, and curated customer experience • Led the Category Marketing charter for Parent Cohort by executing festive event like Big Billion Day & Regular regional as well as national occasions activations and delivering a Festive Influencer Campaign with 60+ Mom Influencers increasing new customer acquisition by 70%. Also, managed the Parents Club Program as a destination for Parents, on-boarded 1 Mn parents, increased MAC by 20%, TPC by 4.1% • At Blackbuck, I was responsible for On-boarding and managing end to end operations for major FMCD clients i.e L.G., Whirlpool, Havells, VIP Industries, Samsonite & Haier India, adding an annual revenue of Rs. 30 Cr through continuous client liaising & stakeholder management • Designed Go-To Market Strategy and led cross-functional teams to execute it, conduct successful pilot for establishing U-code by Raymond as end-to-end solution provider in school and campus uniform segment, building a Rs 10 Cr annual business Apart from work, I have deep interest in Social Work and co-founded a Non formal education center very near to MDI Gurgaon campus with an aim to eliminate education disparity and help 80+ children in getting admission in public schools. Along with this, I have worked actively with social organizations like The Lighthouse and Rotoract, Chandigarh. Being a consumer-centric person at core, I love solving consumer problems that not only challenge me but also end up providing great experience to customer and prove to be needle movers for the growth of organization. I love connecting with new people with same interests, please reach out at thepankajsharma4@gmail.com or here on Linkedin !