[LEARNERS] GEO 101: Understand the Space

✓ What GEO is and how it differs from traditional SEO

✓ How LLMs decide which brands to mention (and why most brands have no control over it)

✓ The current tooling landscape — what exists and what doesn't

✓ Career opportunities in GEO: roles, skills, how to position yourself

✓ Recommended reading list and community resources

BEST FOR: Students, early-career marketers, or anyone who keeps hearing 'GEO' and wants a clear, no-fluff grounding in the space