Hi, I'm Sushmita — Co-Founder & Chief Strategy Officer at Grow Smart with AI (GSWAI). Before this, I spent 20+ years leading brand strategy for global MNCs and won Global Best Practice Awards several times, mostly for Digital Strategy and Analytics works. Today I help people and brands build personal brands that land with senior audiences, and get found by AI — ChatGPT, Perplexity, Google AI Overviews — through GEO (Generative Engine Optimisation). I co-authored Everyday AI: A Minimal Practical Guide, and mentor through AspireForHer's Kérastase PowerTalks and Logitech's Women Who Master programs. If you're a senior professional or founder looking to sharpen your brand or figure out AI marketing — book a call and let's work through it.