Monetization Deep-Dive

Suraj Sudheendran

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5
Monetization Deep-Dive
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3,650
60 mins

Most products leave money on the table not because the product is bad, but because the monetization model is misaligned with user behavior. I've built monetization systems from scratch that drove 20x GR growth and scaled revenue 10x+ in commerce, including a subscription product with 40% renewal rates.

This session is ideal for:

  • Consumer app or marketplace founders with a live product
  • PMs who own revenue metrics and are struggling to move them
  • Teams exploring a shift from ads to subscriptions or credits
  • Products with decent retention but low ARPU
WHAT YOU'LL GET
  • An audit of your current monetization model and where it's leaking
  • A comparison of monetization models relevant to your product (freemium, subscription, pay-per-use, credits)
  • A pricing architecture recommendation with rationale
  • A prioritized action plan with quick wins and longer-term bets
  • Specific upsell, cross-sell, and retention lever suggestions
WHAT THIS IS NOT
  • A financial modelling or unit economics deep-dive
  • B2B SaaS pricing strategy (my expertise is in consumer and marketplace products)
  • Implementation support: this is strategy and direction, not execution which can be discussed as a separate service during the call