Sugandha was really insightful and gave me a very broad/long term perspective on the topic I was seeking advice for. She also gave me very specific and practical solutions.
Rishika
Pinned
It was very interactive and beneficial session for me in terms of getting deep side view of Digital Product Management, Digital Marketing and the Product Owner responsibilities. Sugandha was very helpful with case studies, live tool demonstrations. Thanks a lot Sugandha!
Kumar Venkatesan
Pinned
Sugandha was really insightful and gave me a very broad/long term perspective on the topic I was seeking advice for. She also gave me very specific and practical solutions. Taking to her about product marketing turned out to be very helpful to me.
Hi, I’m Sugandha Bhatia, a Chartered Accountant by qualification and a marketer by passion. My journey has been shaped by a deep curiosity for business strategy, product growth, and user experience.
After earning my MBA in Marketing from MICA Ahmedabad, I started my marketing career at PayU Payments, where I spent two years as an Assistant Manager, Product Marketing, helping shape fintech products. I then moved to Razorpay as a Product Marketing Manager, where I worked closely with Product Managers, refining GTM strategies and driving adoption.
Over two+ years in Product Marketing, I realized that having hands-on Product Management experience allows for a more holistic approach to building and scaling products. My background as a CA, coupled with my expertise in marketing and growth, became my biggest strength in transitioning to Product Management. This led me to my next role as a Product Manager at EconomicTimes.com, where I now focus on building impactful solutions at the intersection of finance, technology, and user experience.
I thrive on solving complex problems, optimizing user journeys, and creating products that drive real value. Excited for what’s ahead in this journey!