Senior Business Development & Marketing professional with 9 years of diversified experience in Engineering & Construction, Industrial Engineering & other industries. Business Development: Responsible to enhance Revenue growth, Net profit margin growth, Sales Volume, Market share, New product launch, Customer relations • Example 1: Managing bid, RFP for large scale (> 100 Cr INR) contracts for Power Mech in Engg & Construction • Example 2: Managing strategic partnerships (partnerships/JV/Consortium) for specific business opportunities • Example 3: Managed revenue >50 Cr (INR) in HDFC Bank • Example 4: Furnished growth of 12% (YOY) in Nestle • Example 5: Managed team of 11 Sales Managers, >500 contact points at a time Marketing: Specialized in Service & Product marketing communication through collateral design, development & modification with ‘canva’, ‘postermywall’ etc. Website modification with ‘Figma’. Visual collaboration & brainstorming platforms such as ‘miro’ & ‘mural. Brand promotions through campaigns & events • Example 1: Go-to-market strategy design strategic partnerships for Power Mech, including leading the designing of flyers for marketing communication • Example 2: Spearheading official social media (LinkedIn) marketing of Power Mech which includes planning, scheduling, designing & publishing posts • Example 3: Responsible for content writing, managing, & publishing the official internal magazine for Power Mech • Example 4: Smiths Detection, Product Marketing: Marketing collateral (International & National) design including used cases, brochures, competitive analysis, Urban Security ecosystem mapping (Conops design) for Engg products Market research & analysis: Responsible to explore Customer needs, Market trends, Market Size & growth rate, Consumer perception & behavior through market research & demand forecasting • Example 1: Market research & analysis for exploring insight over the latest trends, technologies, major players, key drivers, and key challenges in Energy Sector for Power Mech targeted to strategic business development • Example 2: Smiths Detection, Quantitative Research & Forecasting: Market study & forecasting on size, CAGR, trend, competition for upcoming solutions in the security screening industry, Market study on pathogens with highest global burdens & business opportunity identification • Example 3: Data mining from databases like ACNielsen, Statista for Britannia trade marketing project & Primary research through interviewing internal stakeholders. Statistical analysis through IBM SPSS