Somya is a consulting and strategy expert with over 12 years of experience, including organizations such as Bain & Company and ByteDance (Tiktok). At Tiktok, Somya was the first international hire in the Strategy team and was promoted to Regional Strategy Lead. In this role, Somya drove the monetization strategy for TikTok's ads business in the Middle East & Africa, achieving an Annual Recurring Revenue of $xx Mn and realizing a multi-fold revenue increase year-over-year. Somya also built and led a multi-cultural team across three offices. At Bain & Company, Somya worked on strategic projects for some of the top Indian conglomerates, helping them in devising growth strategy, facilitating international expansion and enhance their profitability. With an MBA from IIM Bangalore and an engineering degree from IIT Kharagpur, Somya skillfully merges her academic background with her professional acumen, making her a sought-after mentor and leader in her field.