Hi, I'm Siddhartha Nupa, an E-commerce Category Manager at Target and former Myntra ( Walmart group) professional with 7+ years of experience in category management, marketplace growth, and business strategy. Throughout my career, I've worked with 100+ brands and managed businesses exceeding ₹500 Cr in annual revenue, focusing on assortment planning, pricing, promotions, vendor partnerships, and P&L ownership. I enjoy helping aspiring professionals prepare for careers in e-commerce, category management, and retail leadership through resume reviews, mock interviews, and practical mentorship. I also work with founders and D2C brands on marketplace expansion, growth strategies, and operational excellence. My approach combines data-driven decision-making with real-world experience gained from scaling businesses in highly competitive environments. Outside work, I enjoy cricket, technology, travel, arts, coffee, and meaningful conversations about business, innovation, and personal growth. If you're looking to grow your career, scale your business, or gain practical insights into the e-commerce ecosystem, I'd be happy to help.