Siddharth has ~11 years of experience across the Startup and Consulting space with areas of expertise in Insurance, Healthcare Infrastructure, and Retail. Siddharth's area of work revolve around P&L Management (Growth hacking, Operations management, Cost Optimization, Workforce Management), Financial management - Debt Restructuring/ Equity infusion / Capex management, and Stakeholder management. Siddharth enjoys both the 0-1 journey and the 1-10 journey involved around building firms / product lines and has scaled multiple verticals/ products in the 0-1 and 1-10 stages. Siddharth has vast experience in optimising and managing P&L, and Cash flows for various businesses. Siddharth has directly managed firm strategy across different industries ranging from small Retail shops with a top line of Rs 1-10 cr to Airports with a top line of Rs 600 cr. Siddharth works at an intersection of Product-Tech, Sales, Marketing, SEO, and Operations to help scale D2C brands. With a strong knack for building customer connects and constantly conversing with customers, Siddharth believes in building products / product journeys tailored to the needs of the user. Siddharth's work experience spans across India, US, UK, Japan, and South-East Asia. Education: Majors in Operations from ISB, Graduated within 4% of the entire batch of 900 students - One of the top B-schools in the country.