As an MSc Digital Marketing graduate with over 4 years of experience, I specialise in integrated digital marketing campaigns, influencer marketing, events, and PR that deliver KPIs. My journey began with content writing for various startups in high school. Always inclined to the digital content world, I stumbled at the doors of working in the media industry, which led me to execute wide-ranging budget campaigns across platforms like LinkedIn, Meta, TikTok and Google (search and display). From managing large-scale events to crafting content strategies, I thrive at the intersection of creativity and data. With strong analytical skills, I leverage tools like Google Analytics, HubSpot, and SEMRush to deliver actionable insights and optimise campaign performance. I thrive in collaborative environments, building client relationships (B2B and B2C), and delivering impactful solutions. I am passionate about driving growth and innovation in digital marketing while exploring emerging technologies like Metaverse Marketing and AI in Marketing. Let’s connect to create impactful experiences and drive results that matter!