LinkedIn Content Strategy with Shivangi Rai

Build a LinkedIn presence that reflects who you are and what you bring to the table.

Whether you're a founder building credibility for your business or a professional looking to establish your expertise, LinkedIn content works best when it has a clear direction.

I'm a LinkedIn Personal Branding Strategist who has grown my own LinkedIn presence to 7K+ followers and 1M+ impressions, while helping clients build their voice, communicate their expertise, and create content that connects with the right audience.

In this 1:1 conversation, we'll work through your goals and explore how you can approach LinkedIn content more strategically.

What we'll cover:

1. Positioning & personal brand: What you want to be known for and how to communicate it clearly.
2. Content pillars: The key themes you should consistently talk about based on your expertise, audience, and goals.
3. Content ideas: Finding relevant topics from your work, experiences, opinions, and industry insights.
4. Content formats & storytelling: How to turn your ideas into engaging LinkedIn posts without sounding generic.
5. A practical content direction: How to approach consistency and create content with purpose.

Who is this for?

1. Founders who want to build thought leadership and strengthen their professional presence.
2. Consultants, freelancers, and independent professionals looking to attract relevant opportunities.
3. Working professionals who want to communicate their expertise and build credibility in their industry.
4. Anyone who wants to be more intentional about what they share on LinkedIn.

How to make the most of our conversation:

Please share your LinkedIn profile beforehand, along with a little context about what you do, who you want to reach, and what you're hoping to achieve.

This is a personalised strategy conversation focused on your goals, ideas, and challenges. It isn't a done-for-you content package or a complete profile rewrite.

Let's figure out what you should be talking about on LinkedIn, and why.