I’ve worked all three sides of building software — product, program, and engineering — across 7.5 years at Meta, Tekion, Amazon, Arcesium, Gainsight, and Barclays. That path took me through fintech, automotive and dealership platforms, e-commerce, customer success SaaS, and AI/ML observability and infrastructure. So when we talk about your transition, I’ve probably sat in the seat you’re aiming for and the one you’re leaving. I help people with three things: 🔹 Breaking into product — from engineering, program, or an adjacent role. What actually moves you over, how to build the evidence, and how to tell a story that reads as “already a PM,” not “wants to be one.” 🔹 Switching between product and program — these roles blur constantly, and the wrong framing gets you leveled down or boxed into the track you’re trying to leave. I’ll help you position for the one you actually want. 🔹 Turning engineering experience into an advantage — most people bury their technical background or apologize for it. It’s leverage: credibility with eng teams, better instincts on feasibility and tradeoffs, sharper metrics. I’ll show you how to lead with it as a differentiator instead of hiding it. Direct and structured. You’ll leave with something concrete to act on, not general encouragement.