I’m an Assistant Category & Brand Manager at Bombay Shaving Company, working end‑to‑end on brand, category, and performance, from NPDs to digital strategy. Before this, I built campus-first ventures like GoodLife (a delivery service) and Wcab Hub (a verified college classifieds platform), giving me scrappy, on-ground experience in GTM, segmentation, and growth experiments. I specialize in: Brand strategy and positioning for D2C and consumer-first businesses. Full-funnel marketing: awareness, consideration, performance, and retention. Communication strategy and content: social, campaigns, and storytelling that actually gets engagement. Category thinking: pricing, packs, and portfolio strategy for consumer brands. On Topmate, I offer: 1:1 strategy jams to refine your brand narrative, positioning, or GTM plan. Deep-dive reviews of your LinkedIn, portfolio, or brand deck with actionable feedback. Campaign audits: I’ll review your ongoing marketing and suggest practical optimizations. Mentorship sessions for students/early professionals looking to break into brand & marketing roles. My style is collaborative, honest, and practical. Expect clear frameworks, real examples from my work, and specific next steps you can implement immediately, not vague gyaan. If you’re building a brand, planning a launch, or trying to make your marketing sharper, book a session and let’s make your ideas more impactful and execution-ready!