Here are some of my most proud achievements 🚀 ✅ Built and led a high-performing team of copywriters, generating over 1,000 pieces of top-quality content monthly ✅ Launched and scaled social media pages on leading Chinese social media platforms like WeChat, XHS, Douyin, Zhihu, and Weibo. Established localised branding guidelines and built an in-house team, driving exceptional monthly growth of 60% and 130% for XHS and WeChat, respectively ✅ Managed property shoots in the UK and cultivated a network of talented UGC freelancers. ✅ Launched over 6 successful campaigns within a year, generating more than 1,500 leads at a cost-per-lead of ₹400 and achieving 470 conversions. ✅ Partnered with performance marketers to develop over 15 targeted campaigns for Meta and Google Ads, resulting in a CTR increase of up to 20%. ✅ Collaborated closely with product teams to standardise brand voice and tone, streamlining the user experience for enhanced customer satisfaction. I'm currently learning more about branding [real one, not just the logo bit ;) ] and performance marketing, and I'm eager to leverage this to deliver exceptional results for my clients. Let's chat today and discuss how I can help you achieve your marketing goals!