I made my first rupee doing content writing when I was in college, and then spent over a decade in market research and digital strategy, working in sectors ranging from healthcare to tech and retail. I have now come full circle and utilise my writing skills to assist B2B start-ups with their messaging strategy as part of my role at Everything Design. I also consult for non-profits to help them construct a communications strategy and secure investors or donors. My speciality is in understanding complex businesses and social causes, and translating that into brand communications. What I currently offer: - Brand positioning & strategy - Website messaging development - Minimum viable marketing plan - Thought leadership - Investor pitch decks What I've done in the past: - Social listening - Marketing analytics - Qualitative UX/UI research - Product marketing - Copywriting - Consultative solution sales I'm especially passionate about helping non-profits and social enterprises working to tackle wicked problems in India, as well as anyone operating in the mental health space (I'm neurodivergent myself). If you have an interesting problem to solve or a story to tell, drop me a message or book a call.