I'm passionate about uncovering hidden stories within data and translating them into actionable insights. With a keen eye for user behavior, I excel at identifying the right questions to ask and transforming user needs into impactful products. My journey at MPL began by building a data analytics and reporting infrastructure from the ground up. This involved defining key metrics, establishing KRAs, and crafting clear problem statements. It wasn't just about data collection, it was about driving a culture of data-driven decision making within the company. I'm a strong believer in "bias to action." My focus is on turning insights into tangible solutions that address user needs and fuel business growth. If you are looking for someone who can: - Uncover hidden gems within your data to optimize revenue generation? - Translate user behavior into actionable product strategies that drive growth? - Build a data-driven culture that fuels strategic planning and business expansion? Let's connect!