Meta Ads Hands On Practical Course with Shakti Singh Rathore

Meta Ads Crash Course Syllabus

This crash course covers the essentials of running high-performance Meta (Facebook & Instagram) ad campaigns. You'll start with an introduction to Meta Ads Manager, followed by audience targeting strategies, including custom and lookalike audiences. Learn ad creatives, formats, and A/B testing best practices. Dive into budgeting, bidding strategies, and campaign optimization techniques. Master conversion tracking with Meta Pixel and event setup. Explore performance analysis using key metrics and reporting tools. Understand retargeting tactics for higher ROI. Get insights into ad policy compliance and troubleshooting. The course concludes with a hands-on case study to apply your learning. Perfect for beginners and marketers looking to refine their skills.