I am a Digital Product Designer with 8+ years of industry experience. I focus on people-centric design approach as a means to solve complex problems and have a good understanding of development. I am currently working towards building meaningful experiences for India in areas such as User Retention, Gamification & User-generated content. My prior experiences involve working on a diverse range of projects spanning physical & digital products in domains such as CRM software, DMS enterprise tools, Creative editing tool for social influencers, Consumer experience for the short-video format, E2E consumer experience for flight booking. I have worked with mid-to-large scale organizations. I have experience working in a highly collaborative environment, along with designers, developers, and project managers through research to the final solution. I am inquisitive by nature, a quick learner, and enjoy learning new skills. I believe that simplicity is the ultimate sophistication. Having a multidisciplinary design background has helped me extend my design knowledge and gain newer perspectives. Key Skills: - Working in a fast-paced environment - Providing holistic design solutions for early-stage UX projects - Envisioning product roadmap & features based on user’s frequent and critical in-product journeys - Driving insights into actionable, measurable product and UX goals - Collaborating with cross-functional teams to drive user focus, define detailed user flows & specs, ensure product excellence throughout product development and implementation process - Good understanding of HTML, CSS, and web development