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About me

👋 Welcome to my profile! I'm Selvam M, a driven entrepreneur and the CEO & Founder of Shortfundly. With a passion for empowering indie films, film festivals, auditions, short films, web series, and more, I am dedicated to revolutionising the entertainment industry.

Frequently asked questions

What is an OTT release of movies, and how does it work for indie filmmakers?

An OTT release of movies means the film premieres on a streaming platform — such as Netflix, Prime Video, or a regional OTT app — instead of, or after, a theatrical run. The platform either pays a licensing fee or shares revenue based on how the content performs. For indie filmmakers, this route offers nationwide and international reach without heavy theatrical distribution costs, and short films and web series can also be picked up directly by OTT platforms that focus on indie content.

How is an OTT release date decided for a movie or web series?

The OTT release date is usually locked in the licensing agreement once a platform evaluates the content. It depends on the platform's content calendar, the post-theatrical gap (if the film released in cinemas), and the marketing plan. For direct-to-OTT indie films, the date is finalised after the deal is signed and deliverables like mastered files, subtitles, and metadata are ready, and then announced a few weeks before the premiere to build anticipation.

How can I find out which movies have an OTT release this week in India?

Check the "New Releases" and "Coming Soon" sections of major streaming apps, weekly OTT round-ups on entertainment news portals, and the official social media pages of the platforms. Since most lists group titles by language, follow regional-language apps as well to get the full picture of what is getting an OTT release this week in India.

How to watch short films online in India?

You can watch short films on YouTube, in curated collections on major OTT apps, and on dedicated short-film OTT platforms such as Shortfundly, which focuses on indie short films and web series. Festival streaming platforms also host award-winning titles. For better discovery, search by language, genre, or festival selections instead of relying only on trending feeds.

What is the ideal short film length for festivals and OTT platforms?

Most major award bodies consider a short film to be anything under 40 minutes, but the practical sweet spot for festival programming is roughly 5 to 20 minutes, since programmers fit more films into each screening block. For OTT, keeping the short film length around 10 to 15 minutes with a strong hook tends to hold attention better. Tell one story well instead of stretching the runtime.

How to write a short film script as a first-time writer?

Start with one clear idea and keep the cast and locations small so the film is affordable to shoot. Follow the basic rule of one page equaling roughly one minute of screen time, structure the story as setup, conflict, and resolution, and give it a strong ending, since that is what audiences and festival programmers remember most. Share the draft with filmmaking communities for feedback and rewrite before you shoot.

How to come up with short film ideas that stand out?

Draw from personal experiences, overheard conversations, news stories, or a "what if" twist on an everyday situation. Constraints like two characters, one location, or one emotion often push you toward the most original concepts. Watching festival selections and award-winning shorts helps you understand what works, and maintaining an idea log lets you pick the strongest concepts to develop into full scripts.

How do film festivals work for indie and short filmmakers?

Festivals open submissions for a limited window, usually through their official portal or a submission platform, and charge an entry fee. The programming team reviews all entries and selects films for competitive and non-competitive sections; selected films get a theatrical screening, awards, and industry networking opportunities. A festival selection adds credibility that helps with press, audience building, and later OTT distribution discussions.

Which are the major film festivals in India that accept short films and indie films?

India has a large festival circuit, including national-level events like IFFI in Goa, city-based festivals in Mumbai, Chennai, Bengaluru, Pune, and Kolkata, and many regional and student festivals. Each has its own eligibility rules, premiere requirements, and deadlines that typically open months in advance. Getting selected at film festivals in India also strengthens your profile when you later pitch your film to OTT platforms.

How can an indie filmmaker get their short films on Netflix or similar big platforms?

Big platforms rarely accept one-off shorts directly from creators. Short films on Netflix usually arrive through festival recognition, or through aggregators and distributors who license a catalog of content to the platform. A practical path is to collect festival selections, partner with an aggregator, or start with niche OTT platforms that accept short films directly, and then use that traction to approach larger platforms.

Can short films on YouTube make money for creators?

Yes, through ad revenue once the channel meets monetization requirements, plus channel memberships, sponsorships, and brand collaborations. Many filmmakers also use their uploads as a portfolio to attract freelance work, festival attention, and OTT deals. Income can be modest at first, so treat short films on YouTube as both a revenue stream and a marketing tool for your filmmaking career.

How can an Indian filmmaker submit a short film to the Cannes Film Festival?

The Cannes Film Festival runs a short film competition with strict runtime limits and fixed submission windows on its official entry portal, and there are parallel sections with separate entry processes. Competition is intense, so many filmmakers first build selections at other international festivals to strengthen their application. Always check the official Cannes Film Festival website for that year's eligibility, runtime, and premiere rules before applying.

Which film festival website should I use to track short film submission deadlines?

There is no single official listing, so most filmmakers track deadlines on submission platforms like FilmFreeway and on the official sites of individual festivals. Bookmark the film festival website of every event you are targeting, because dates, fees, and rules change with every edition. Filmmaker communities and film body newsletters in India also share deadline reminders regularly.

How does crowdfunding for movies work in India?

Crowdfunding for movies involves raising small contributions from a large number of backers, usually through a campaign page with a pitch video, a budget breakdown, and rewards for different contribution levels. It works best when you already have an engaged audience, so build buzz on social media and in filmmaker communities before launching. Set a realistic funding goal, share regular updates, and stay transparent about how the money will be used.