Helping Professionals in Personal Branding, Executive Presence, Shaping Organizational Reputation, and Training Professionals. Handholding youth keen on a smooth transformation as professionals, by helping them communicate better, overcome fears and dilemmas. *With over three decades of experience spanning journalism, broadcasting, Public Relations, and media commentary, I now blend this expertise with my passion for coaching as a Certified Career Coach (ICF Accredited). *I am dedicated to helping professionals enhance their personal branding and communication, while supporting organizations in elevating their reputations. *Having earned accolades such as national recognition in Broadcasting (1993), the PR Practitioner of the Year Award (2005), and the Kerala State Award for Writing on Television (2005), I have also had the privilege of serving as a subject expert and chairing juries for prestigious awards, including the Kerala State TV Awards. *Official career began in radio broadcasting as a Program Executive with All India Radio in Bombay and later, Thiruvananthapuram. *After transitioning to Public Relations in 1996, spent 16+ years as the Public Relations Officer at the University of Kerala, playing a key role in strengthening the university's public image. In 2013, moved to the power sector as Director - PR for Kerala State Electricity Board Ltd. *From 2016 March till February 2025, served as the Public Relations Officer to the Governor of Kerala at Kerala Raj Bhavan. *In addition to PR career, a columnist for Media, published by the Kerala State Media Academy, and presenter of the segment Vaakkile Shari on Madhyama Jaalakam (telecast on DD4), focusing on the use of language in media. *As guest Faculty in Public Relations at the Institute of Journalism, Press Club Thiruvananthapuram, India and the University of Kerala’s Department of Futures Studies, I have been fostering communication excellence since 1997. *My coaching services are designed to empower individuals and organizations in the areas of personal branding, reputation management, and strategic communication. As Career Coach, media commentator, broadcaster, translator, and writer, I continue to enjoy a career driven by a passion for communication and lifelong learning.