
Quick commerce and e-commerce is the fastest-moving corner of Indian retail, and one of the few places where budgets are still growing. I run ₹10 Cr+ a month across Blinkit, Zepto and Instamart, and have worked with 50+ brands on the platform side.
This session works two ways.
If you want to break in:
• The roles that actually exist: performance marketing, category, KAM, growth, analytics, supply
• Which companies are hiring, and what each one screens for
• How the industry is structured: brands, platforms, agencies, enablers, and where you fit
• Cracking the interview: the metrics vocabulary, the case rounds, the numbers you're expected to know
• Portfolio and project input: bring what you've built and I'll tell you if it lands
• How to build a portfolio when you've never run a live campaign
If you're a brand already selling there:
• Wasted spend: where your budget is leaking, and how to find it in your own account
• ROAS, share of voice, market share and offtake: what to actually optimise for
• Campaign and bid structure, keyword strategy, and pacing
• Availability and listing problems that quietly kill performance
• A prioritised fix list you can hand to your team
Best suited for students and switchers breaking in, brand and agency teams running q-commerce ads, and founders trying to grow on these platforms.
Tell me which side you're on when you book, breaking in, or growing something already live.