I'm a Martech Consultant with a passion for driving transformative change and creating innovative solutions. With over a decade of experience currently at Merkle Dach , I've led impactful projects, driving retention and adoption-focused CX initiatives and transforming CRM into omnichannel next best action marketing. With global product management experience and a track record of unlocking significant value, I thrive in dynamic environments. My expertise lies in global product management, marketing automation, and driving strategic omni-channel initiatives. I'm committed to fostering collaborative environments that spark innovation and deliver measurable results.