Customer Retention & Revenue Growth with Sanjeev Kumar

Acquiring customers is only half the job. The real opportunity is getting them to come back.

I help businesses identify opportunities to improve customer retention, increase repeat purchases, and grow revenue from their existing customer base.

With 11+ years of experience in growth and performance marketing, I can help you evaluate retention challenges and develop a structured approach to customer engagement and repeat revenue.

What we'll cover

1. Retention Performance

Understand repeat purchase rate, returning customers, retention trends, and relevant cohort metrics.

2. Customer Segmentation

Explore how to segment customers based on purchase behaviour, engagement, recency, and value.

3. Lifecycle Marketing

Discuss strategies for onboarding, engagement, reactivation, and win-back campaigns.

4. Retargeting & CRM

Review opportunities across email, WhatsApp, push notifications, and paid retargeting, where relevant.

5. Revenue Opportunities

Explore ways to improve purchase frequency, customer lifetime value, and repeat revenue.

6. Action Plan

Prioritise retention initiatives based on your business goals and available data.

Who should book?

• E-commerce and D2C businesses.
• Consumer apps and subscription businesses.
• Growth, CRM, and lifecycle marketing professionals.
• Founders looking to improve repeat revenue and customer value.

What you'll take away

A clearer understanding of retention opportunities and practical initiatives to investigate or prioritise.

Before the session: Share available customer, repeat purchase, retention, or CRM campaign metrics.

This session provides strategic guidance; outcomes depend on your business, customer behaviour, and execution.