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Priority DM . a day reply
4.5

Ask Me Anything

Not ready for a call? Just ask.
₹490
Popular
Video meeting . 30 mins
5

Discovery Call

Not sure where to start, or even what to start? Begin here.
₹1,490
Popular
Video meeting . 30 mins

Startup Checklist

Know this before you spend a single rupee
₹1,990
Video meeting . 60 mins

Business Discussion

Best after a Discovery Call, once we know your direction.
₹4,990
Package . 6 products

4 Calls + 2 DMs

For when one call isn't enough.
Business Discussion
Video Meeting
4
Ask Me Anything
Priority DM
2
₹14,990₹20,940
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About me

Most people I talk to aren't looking for a guru. They're looking for someone who'll sit with them, understand what they're thinking, and just help them take the first step. That's what I do. I've built businesses, made mistakes, sourced products from China, walked the floors of Yiwu and Canton Fair, and learned the hard way what actually works when you're starting from zero in India. If you have an idea sitting in your head that you haven't acted on yet, or if you don't even have an idea, but you know you want to start something, this is the place to begin. That is the whole reason this page exists. No jargon. No 50-step frameworks. No judgment. A genuine conversation that meets you where you are stuck and helps you take the next step. This is for you if: - You have had an idea for months and still have not acted on it. - You do not have an idea yet, but you know you want to build something. - You tried once, it did not work, and now you are scared to try again. - You are about to spend money and you are not sure it is the right move. - Everyone around you has advice and none of it fits your actual situation.

Frequently asked questions

How to start a small business from home in India?

The easiest way to start a small business from home is to pick one product or service — tiffin service, baking, reselling, tailoring, handmade products, or online tutoring — and sell it to 10–20 people in your network before spending on equipment or registrations. Use WhatsApp Business and Instagram for orders, keep initial spending minimal, and register formally (GST, FSSAI for food, Udyam for MSME benefits) only once sales justify it. Most people fail by spending months on setup and never making the first sale — reverse that order.

How to start a small business at home for women?

Some proven ways to start a small business at home for women include home-based food (tiffins, snacks, bakes), stitching and boutique work, candle and soap making, jewellery, reselling on Meesho or Instagram, tuition classes, and freelancing skills like writing or design. Start with what you already know, test demand in your neighbourhood and local WhatsApp groups, and reinvest early profits. Once you're ready to formalise, schemes like Mudra loans and Stand-Up India support women entrepreneurs in India.

How to start a business in India with no experience?

To start a business in India with no experience, keep it deliberately small: pick one problem you understand, talk to at least 10 potential customers before building anything, and sell a basic version first. Learn registrations, GST, and pricing as you go — most founders figure these out after their first few sales, not before. Choose a low-cost model so early mistakes are cheap, and talk to someone who has already done it to shorten the learning curve. Experience comes from starting, not from waiting to feel ready.

How to start a small business in Mumbai?

Starting a small business in Mumbai works best when you solve daily local problems — food services, home services, reselling, tuition, or niche retail. Register under the Maharashtra Shops and Establishments Act, get an FSSAI licence if you're in food, and budget for the city's higher rent and operating costs in your pricing. Start in your own neighbourhood to keep costs low — Mumbai's density means your first 50 customers are usually within a few kilometres of you.

What is needed to start a small business in India?

To start a small business in India, you need four things: a validated idea people will actually pay for, a separate bank account, some startup capital, and the right registrations — PAN and bank account for everyone, plus GST registration (once you cross the threshold or sell online), free Udyam/MSME registration, FSSAI licence for food, and Shops & Establishment registration depending on your state and activity. Don't complete every registration on day one — validate demand with your first customers, then formalise as you grow.

What is startup capital for a small business, and how much do I actually need?

Startup capital for a small business is the money required to go from idea to first sale — inventory, equipment, licences, a basic website, initial marketing, and enough cushion to cover expenses until revenue starts. Many home and service businesses in India can begin with ₹10,000–₹1 lakh, while product or import businesses need more for stock and freight. List every cost for your first six months, add a 20–30% buffer, and raise only that — from savings, family, or a Mudra loan — after you've validated demand.

How to start a small business with no money?

You can start a small business with no money by choosing a model that needs skill and time rather than capital — freelancing, tutoring, home services, reselling on Meesho or Instagram, or dropshipping. Sell before you build: collect advance orders or pre-bookings from real customers and use that money for setup, then reinvest every rupee of early profit. What usually blocks people isn't the lack of money, it's waiting to feel ready — start with the smallest version that someone will pay for today.

What are some business ideas in India with low investment?

Business ideas in India with low investment include tiffin and cloud kitchen services, homemade snacks and bakes, reselling on Meesho or Instagram, candle and soap making, jewellery, tailoring, tuition and online coaching, freelance content, design or web services, and print-on-demand. Choose based on what you already know or enjoy, then confirm real demand in your area or online before buying stock. A simple idea that gets 10 paying customers in a month beats a "perfect" idea that never launches.

What is a dropshipping business in India, and does it actually work?

A dropshipping business in India means you sell products online without holding stock — when a customer orders, the supplier ships directly to them and you keep the margin. It works, but margins are thin, quality and delivery depend on the supplier, and competition is high, so treat it as a testing ground: start small, calculate the full cost (product, shipping, returns, ads), and only scale products that actually sell. Many Indian sellers eventually move to small bulk imports for better margins and quality control.

How to import from China to India as a first-time importer?

To import from China to India as a beginner: get an Import Export Code (IEC) from DGFT (free, online), find suppliers on Alibaba or at markets like Yiwu and the Canton Fair, order samples, and place a small trial order before committing serious money. Use air freight for small urgent shipments and sea for bulk, hire a freight forwarder for clearance paperwork, and budget for import duty and GST on top of the product price. Your first shipment is a learning exercise — keep it small.

How to import from China and sell in India profitably?

To import from China and sell in India profitably, work backwards from the landed cost: product price + freight + import duty + GST + delivery + platform fees + returns. Price at roughly 2.5–3x the product cost so you stay profitable after all of that. Sell where the product naturally fits — Amazon, Flipkart, or Meesho for consumers, IndiaMART for B2B, Instagram and WhatsApp for direct sales. Import one product in small quantity, sell it out completely, learn, then scale — most losses come from importing large quantities of an untested product.

What is import duty from China to India, and how is it calculated?

Import duty from China to India depends on your product's HSN code — basic customs duty typically ranges from 0% to 20% for consumer goods, plus a 10% social welfare surcharge on that duty, plus IGST (usually 18%, sometimes 28%) calculated on the assessed value including freight. Before ordering, check your product's HSN code on the CBIC site or ask a freight forwarder for the exact rate. Always include duty and taxes in your landed cost — they commonly add 30–50% to the product price.

Do I need agents for importing from China to India?

You don't strictly need agents for importing from China to India — many small importers buy directly from suppliers on Alibaba or through trade fairs. A sourcing agent becomes useful when you're new or ordering from multiple factories: they verify the factory, inspect quality before shipment, negotiate locally, and consolidate goods, usually for a 5–10% commission. For a small first order, a freight forwarder plus a video factory inspection is often enough. As volumes grow, an agent — or a visit to markets like Yiwu or the Canton Fair — usually pays for itself.