Sahil is currently helping grow Huggies & Kotex are premium brands in the baby care and feminine hygiene categories. He was a Director in the FMCG practice at Performics, leading a team of ~60 digital marketing professionals who work across SEM, SEO, E-Commerce campaigns, Content and Tech. He was Snr. Category Manager (Sell Head) in the Footwear Category at Flipkart managing P&L and topline before this. In his previous role at Performics he was an industry lead in the BFSI practice. His responsibilities included managing projects for some of the largest AMCs, banks and NBFCs of India to drive their digital business growth. As a Trade Marketing Manager at Britannia Industries Limited he managed the South India region. His key responsibilities were Go-To-Market strategy, customer loyalty programs for wholesalers and key accounts, and overseeing all merchandising activities in the two states. He was an Area Sales Manager at Britannia Industries Limited responsible for the P&L and logistics of South Karnataka , the largest area in the South region in terms of business value. He managed a team of 14 Territory Managers who in turn oversaw a sales force of 100+ direct salesmen.