👋🏼 I’m a product leader focused on exploring the intersection of technology and impact. With 6+ years of experience spanning consulting, nonprofits, and startups, I've honed a knack for translating vision into strategy and leading cross-functional teams to launch innovative products that delight users. While my journey began in consulting, since 2019, I've been on an entrepreneurial path, launching 0-1 products and go-to-market strategies at startups. Most recently, as Head of Product at Basis, I spearheaded a cross-functional team to build and launch differentiated banking products, improving access to credit and payments for underserved segments such as women in India. I approach product management with curiosity, a customer-centric mindset, deeply researched UX and a love for breaking new ground. My core strengths lie in defining product strategy, fostering a culture of learning, leveraging data to drive decisions, and motivating teams to thrive in ambiguity. This blend of skills and experience earned me the 30Under30 for Product-Led Innovation. I write about my work and decisions that made for simple yet delightful products here: https://medium.com/@rujulgupta95