
What you get:
• Two 60-minute working sessions to extract your positioning, differentiation and proof points
• A comprehensive Brand Positioning & Messaging Framework (15-20 pages) delivered within 10 business days, containing:
- Brand positioning statement
- Target audience definition and ICP
- Value proposition and differentiation
- Messaging architecture: core message, supporting pillars and proof points
- Brand voice and tone guidelines
- Elevator pitch (3 versions: 10 seconds, 30 seconds, 60 seconds)
- Boilerplate for PR
- LinkedIn About section copy (Company page)
- LinkedIn About section copy (Founder profile)
- 3-5 content pillars with themes and sample topics
- One 30-minute review call to refine and finalise the framework
Includes:
• Two 60-minute strategy and extraction sessions
• One 30-minute review and refinement call
• Comprehensive written framework delivered as an editable document
Ideal for:
B2B founders and marketing leaders who know they need sharp, differentiated positioning but don't have the time or expertise to write it themselves - and want execution-ready messaging they can deploy immediately.