E-Commerce Store Analytics Dashboard Project

This project presents a comprehensive e-commerce analytics dashboard designed for multi-channel stores selling across Amazon, Flipkart, and independent online platforms.

Using Excel-based automation and advanced analytics, the dashboard helps track sales trends, customer demographics, product performance, and order fulfillment efficiency — empowering store owners to make smarter, faster, and more profitable decisions.

It revealed that 64% of total customers were women, uncovered top-performing states and product categories, and monitored order statuses to identify revenue bottlenecks and growth opportunities.