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About me

Your content isn’t bad. It’s just not working. You’re showing up, posting often, maybe even being vulnerable. But it’s not turning into DMs, opportunities, or growth. You’re not alone. Most B2B founders struggle to translate their story into a brand that actually sells. They either sound too generic or too self-promotional and in the noise of LinkedIn, they go unnoticed. That’s where I come in. Hey👋, I'm Riya, I help B2B founders build strategic, magnetic LinkedIn brands that lead to inbound opportunities, stronger credibility, and business growth without faking a persona or burning out from content. With 2+ years in personal branding, I’ve worked with 7 founders and top freelancers in total (especially in SEO and recruitment), and have consulted 25+ creators to clarify their positioning, sharpen their voice, and build their authority through ghostwriting and brand strategy. By day, I’m a Product Marketer at quso.ai, where I craft GTM strategies, lead feature launches, run churn reactivation campaigns, write for social, and build our Learning Center which brings a strategic edge to every brand I work on. And when I’m not doing all that I’m either recreating memes, trekking, reading books, or writing for myself on LinkedIn. Struggling to make your LinkedIn presence actually work for your business? DM me “LinkedIn”