Business Analytics Starter Kit with Rithik Bhattacharjee

Business Analytics Starter Kit for Management Students

Move Beyond Management Theory. Learn by Doing.

Want to understand how businesses analyse performance and make strategic decisions?

The Business Analytics Starter Kit is a practical digital learning resource designed for management students, fresh graduates, and aspiring business analysts.

Through a fictional business case study called GrowthMart, you will learn how to interpret business data, calculate essential performance indicators, evaluate marketing channels, and develop structured management recommendations.

WHAT'S INCLUDED?

1. Excel Business Analysis Workbook

- Business performance dashboard.

- Sample marketing campaign dataset.

- Customer Acquisition Cost (CAC) calculations.

- Return on Advertising Spend (ROAS) calculations.

- Revenue-per-customer analysis.

- KPI reference sheet.

- Management recommendation template.

2. PowerPoint Learning Guide

- Understanding the business problem.

- Introduction to business performance metrics.

- Worked KPI examples.

- Marketing channel comparison.

- Budget-allocation discussion.

- Practical recommendation exercise.

- Sample management recommendation.

WHAT WILL YOU LEARN?

- How to calculate and interpret essential business KPIs.

- How to compare marketing campaign performance.

- How to understand the difference between revenue and profit.

- How to approach business problems systematically.

- How to use data to support management decisions.

- How to present findings and recommendations clearly.

WHO IS THIS FOR?

This learning kit is suitable for:

- MBA and BBA students.

- Management and commerce graduates.

- Freshers preparing for corporate roles.

- Aspiring business analysts.

- Students interested in marketing analytics.

- Beginners developing practical business skills.

HOW DOES IT WORK?

1. Purchase the digital learning kit.

2. Download the provided files.

3. Open the Excel workbook and review the sample data.

4. Follow the PowerPoint guide.

5. Complete the GrowthMart business case study.

6. Prepare your own management recommendation.

IMPORTANT INFORMATION

This is a self-guided digital learning resource. It does not include a live mentoring session, personalised consultation, job placement, or certification.

The GrowthMart dataset is fictional and intended for educational practice. The resource is designed for learning and does not guarantee employment or professional outcomes.

Business Analytics Starter Kit for Management Students

Move Beyond Management Theory. Learn by Doing.

Want to understand how businesses analyse performance and make strategic decisions?

The Business Analytics Starter Kit is a practical digital learning resource designed for management students, fresh graduates, and aspiring business analysts.

Through a fictional business case study called GrowthMart, you will learn how to interpret business data, calculate essential performance indicators, evaluate marketing channels, and develop structured management recommendations.

WHAT'S INCLUDED?

1. Excel Business Analysis Workbook

- Business performance dashboard.

- Sample marketing campaign dataset.

- Customer Acquisition Cost (CAC) calculations.

- Return on Advertising Spend (ROAS) calculations.

- Revenue-per-customer analysis.

- KPI reference sheet.

- Management recommendation template.

2. PowerPoint Learning Guide

- Understanding the business problem.

- Introduction to business performance metrics.

- Worked KPI examples.

- Marketing channel comparison.

- Budget-allocation discussion.

- Practical recommendation exercise.

- Sample management recommendation.

WHAT WILL YOU LEARN?

- How to calculate and interpret essential business KPIs.

- How to compare marketing campaign performance.

- How to understand the difference between revenue and profit.

- How to approach business problems systematically.

- How to use data to support management decisions.

- How to present findings and recommendations clearly.

WHO IS THIS FOR?

This learning kit is suitable for:

- MBA and BBA students.

- Management and commerce graduates.

- Freshers preparing for corporate roles.

- Aspiring business analysts.

- Students interested in marketing analytics.

- Beginners developing practical business skills.

HOW DOES IT WORK?

1. Purchase the digital learning kit.

2. Download the provided files.

3. Open the Excel workbook and review the sample data.

4. Follow the PowerPoint guide.

5. Complete the GrowthMart business case study.

6. Prepare your own management recommendation.

IMPORTANT INFORMATION

This is a self-guided digital learning resource. It does not include a live mentoring session, personalised consultation, job placement, or certification.

The GrowthMart dataset is fictional and intended for educational practice. The resource is designed for learning and does not guarantee employment or professional outcomes.

Business Analytics Starter Kit for Management Students

Move Beyond Management Theory. Learn by Doing.

Want to understand how businesses analyse performance and make strategic decisions?

The Business Analytics Starter Kit is a practical digital learning resource designed for management students, fresh graduates, and aspiring business analysts.

Through a fictional business case study called GrowthMart, you will learn how to interpret business data, calculate essential performance indicators, evaluate marketing channels, and develop structured management recommendations.

WHAT'S INCLUDED?

1. Excel Business Analysis Workbook

- Business performance dashboard.

- Sample marketing campaign dataset.

- Customer Acquisition Cost (CAC) calculations.

- Return on Advertising Spend (ROAS) calculations.

- Revenue-per-customer analysis.

- KPI reference sheet.

- Management recommendation template.

2. PowerPoint Learning Guide

- Understanding the business problem.

- Introduction to business performance metrics.

- Worked KPI examples.

- Marketing channel comparison.

- Budget-allocation discussion.

- Practical recommendation exercise.

- Sample management recommendation.

WHAT WILL YOU LEARN?

- How to calculate and interpret essential business KPIs.

- How to compare marketing campaign performance.

- How to understand the difference between revenue and profit.

- How to approach business problems systematically.

- How to use data to support management decisions.

- How to present findings and recommendations clearly.

WHO IS THIS FOR?

This learning kit is suitable for:

- MBA and BBA students.

- Management and commerce graduates.

- Freshers preparing for corporate roles.

- Aspiring business analysts.

- Students interested in marketing analytics.

- Beginners developing practical business skills.

HOW DOES IT WORK?

1. Purchase the digital learning kit.

2. Download the provided files.

3. Open the Excel workbook and review the sample data.

4. Follow the PowerPoint guide.

5. Complete the GrowthMart business case study.

6. Prepare your own management recommendation.

IMPORTANT INFORMATION

This is a self-guided digital learning resource. It does not include a live mentoring session, personalised consultation, job placement, or certification.Business Analytics Starter Kit for Management Students

Move Beyond Management Theory. Learn by Doing.

Want to understand how businesses analyse performance and make strategic decisions?

The Business Analytics Starter Kit is a practical digital learning resource designed for management students, fresh graduates, and aspiring business analysts.

Through a fictional business case study called GrowthMart, you will learn how to interpret business data, calculate essential performance indicators, evaluate marketing channels, and develop structured management recommendations.

WHAT'S INCLUDED?

1. Excel Business Analysis Workbook

- Business performance dashboard.

- Sample marketing campaign dataset.

- Customer Acquisition Cost (CAC) calculations.

- Return on Advertising Spend (ROAS) calculations.

- Revenue-per-customer analysis.

- KPI reference sheet.

- Management recommendation template.

2. PowerPoint Learning Guide

- Understanding the business problem.

- Introduction to business performance metrics.

- Worked KPI examples.

- Marketing channel comparison.

- Budget-allocation discussion.

- Practical recommendation exercise.

- Sample management recommendation.

WHAT WILL YOU LEARN?

- How to calculate and interpret essential business KPIs.

- How to compare marketing campaign performance.

- How to understand the difference between revenue and profit.

- How to approach business problems systematically.

- How to use data to support management decisions.

- How to present findings and recommendations clearly.

WHO IS THIS FOR?

This learning kit is suitable for:

- MBA and BBA students.

- Management and commerce graduates.

- Freshers preparing for corporate roles.

- Aspiring business analysts.

- Students interested in marketing analytics.

- Beginners developing practical business skills.

HOW DOES IT WORK?

1. Purchase the digital learning kit.

2. Download the provided files.

3. Open the Excel workbook and review the sample data.

4. Follow the PowerPoint guide.

5. Complete the GrowthMart business case study.

6. Prepare your own management recommendation.