Experienced in delivering data driven insights to different business verticals such as T&S, Business, Products, Digital Streams. More than four years of hands on expertise in capitalising data for retail analytics ,digital/clickstream analytics and product analytics. My work at Google involves in making the ad universe more safer and user friendly. My work at Swiggy was to provide analytical support in driving new initiatives and strategies amongst multiple stakeholders ranging from marketing, product, business and operations for the category "Gourmet" across tier 1 cities. My work at American Express was to provide data/analytics support to technical and enterprise teams to enhance product capabilities, performance and reach. At Capillary, I was involved in providing analytical insights to Retail and QSR markets, so that they target customers efficiently and gain maximum revenue. Things that I have worked on : CRM campaign designing, Loyalty Programs, Omnichannel CRM,Data Ingestion Management, Data Quality Management, Visualisation Dashboards, Web Analytics, Actor Signals Detection, Project Management, Automations, Pipeline designs, Workflow designs, Risk analytics and Abuse mitigation. Experienced in cutting edge analytics technologies such as SQL, Hive, Yellow Brick,Python, PySpark, GoogleSQL, Tableau,Redshift, BigQuery, Snowflake, Zeppelin-Qubole, PowerBI, Redash, Adobe Analytics, Google Analytics, Sisense, MS Office Suite, Metabase etc. I have done academic projects in the field of Machine learning, Artificial intelligence, Robotics and Computer Vision.