With over eight years of experience in digital product marketing, growth hacking, and marketing analytics, Rajat is a Senior Marketing Analyst at One Oak Flow LLC, a cutting-edge marketing and technology division of Oksenholt Capital. He helps develop and implement custom martech solutions and scale startups and established businesses alike. He manages the P&L with marketing initiatives that deliver high ROI and e-commerce revenue, using his expertise in marketing technology, data analysis, and optimization. Rajat leverages tools such as Microsoft Excel, Magento, Google Analytics, Facebook Ad Manager, Optimizely, Google Adwords, Meltwater, PowerBI, and Radian6 to improve the technical SEO, marketing automation, campaign management, and conversion rate optimization. He also leads the CRM-based marketing for the sub-brands and solves attribution challenges. He is passionate about finding innovative and effective marketing solutions that help businesses grow and thrive. He is a LinkedIn Top SEM Voice and a certified business consultant and analyst by Aspiring Minds. He can be contacted at rjha13@asu.edu.