Most communication problems don't begin as communication problems. They usually begin with a feeling that something isn't quite working. A brand that's grown but lost its direction. A founder with a great product but an unclear story. A presentation that makes perfect sense in your head but not on the screen. That's the kind of work I enjoy. For over 25 years, I've worked across India and the Asia-Pacific region, helping businesses understand people, shape brands and communicate with clarity. I've been fortunate to work with global and Indian brands including Google, Netflix, Unilever, ITC, Dabur, Marico, Coca-Cola, GSK, LG, Marks & Spencer and P&G, across FMCG, technology, retail, healthcare and media. My work sits at the intersection of brand strategy, communication and consumer understanding. Today, I enjoy working with founders, entrepreneurs and professionals who need an experienced sounding board—whether they're shaping a new brand, refining a message, building a product narrative, preparing a presentation or simply looking for clarity before taking the next step. Since 2025, I've also been teaching branding and communication at leading management institutes, mentoring students and early-career professionals, and sharing practical lessons from over two decades in strategy and consulting. When I'm not working with clients, you'll usually find me writing on Substack about branding, communication, creativity and life's small observations. I also create handmade journals under Kagaz India. In a world increasingly lived on screens, working with paper has become my way of slowing down, paying attention and making space for better ideas. If you're stuck on your brand, a presentation, a communication problem or simply need an experienced sounding board, I'd be happy to help.