Breaking into Product Marketing ⚡️

Product Marketing is a core Marketing discipline wielding an ever increasing magnitude of importance and impact. Especially across the tech business landscape. Yet it is often misunderstood.

And all the PMM fluff out there?

1. Entirely too much information
2. About too many things
3. Contradicts the previous piece of info you came across

And that doesn’t help you one bit. Right? 🤯

What to expect in this call

In these sessions we will discuss and discover:

1. Your aspirations: Where you are in your career journey and what excites you about Product Marketing
2. What you can expect in Product Marketing: What it is, what it is made out to be, and what it's not
3. Your alignment with PMM: Focusing on and amplifying your transferable skills that can fit with the role’s requirements

These sessions are perfect for you if:

1. You are starting out: in your career and the world of Product Marketing excites you
2. You are experienced: in another discipline and want to transition or expand into Product Marketing

About me

I bring 17+ years of experience across Product Marketing, Brand Strategy, UI/UX & Product Design, Customer Experience Design, and Creative & Content Leadership helping leading B2B technology businesses across Enterprise SaaS, Web3, Blockchain, Cloud, AI, MarTech, Creative Tech, and AR/VR successfully navigate periods of significant change.

I’ve led geographically diverse, multi-disciplinary teams across 16 countries in-person—and countless more remotely—in producing world-class strategic initiatives, branded experiences, and meaningful business outcomes.

And all of that has amplified specialty tech projects & marketing efforts for 150+ of G2K top global brands such as Nike, Coca Cola, Toyota, United Airlines, Aveda, Versace, Primark, CNN, ABC News, ESPN, Bloomberg, and Televisa, just to name a few.