I help consumer brands turn marketing into a true growth engine, where brand love meets measurable business results. I’m a T-shaped marketer who helps consumer and D2C brands scale profitably by embedding brand clarity into business strategy. Over the past 17 years, I’ve worked with 50+ brands from legacy names like Fair & Lovely, Lakmé, and Channel V to new-age disruptors like Broadway, SuperYou, Wakefit, Licious, Livspace, Atomberg, and Urban Company. What sets me apart is my ability to bring clarity, creativity, and conversion together where storytelling meets performance, and brand love translates into measurable growth. I partner with Founders, CMOs, VCs, and ambitious teams to answer the big questions: What do we stand for? How do we win in a competitive market? How do we drive both revenue and brand equity without compromise? I create impact through: * Brand Strategy & GTM: Positioning, category entry, and full-funnel marketing (ATL, BTL, Digital). * Growth Marketing: Customer acquisition, retention, performance optimization, and new product development * Leadership Support: Building high-performing teams and forging agency/partner ecosystems. * Fractional CMO Engagements: Helping founders and marketing leaders unlock clarity and scale without compromising on brand or revenue. Highlights: * Scaled brands across FMCG, Beauty, Retail, Fashion, F&B, and Lifestyle from ₹0 to ₹3000 Cr revenue. * Awarded at Cannes, D&AD Impact, and Effies for impactful marketing. * Proven success in creating strategies that win both online and offline. If you’re looking for a marketer who can combine strategy with execution, creativity with performance, and clarity with measurable outcomes, let’s connect. Email: priyanka@popcorninsights.co.in